OUTREACH AND PARTNERSHIPS

DEMAND CREATION INTERVENTIONS

Family Planning & Cervical Cancer Outreaches
 In 2016, PS Kenya pursued a “focused intensification” strategy with Integrated Outreaches to create
demand for Family Planning and Cervical Cancer Screening & Treatment Services in 134 highyielding
Tunza Franchise Facilities. Mobilization activities, carried out by CHVs, begin at least four
days to the day of the outreach. The CHVs do household visits and Small Group Sessions using
ourvery effective ETL (Education through Listening)
Technique which allows for the target audience to
dictate their priorities leading to a more personalized,
relevant and comprehensive conversation with
integrated messaging. The potential clients are then
given a non-monetary coupon with which they can
seek services at the nearest Tunza Facility or Tunza
Outreach.
 

Our outreach effort contributed significantly to the total client
numbers visiting our Tunza Franchise. Outreach activities
delivered 161,217 clients for Cervical Cancer Screening &
Treatment against a target of 85,920. This “integrated
approach’” also contributed over 54% of the 32, 829 Long
Acting Reversible Contraceptive (LARCs – IUCD & Implants)
delivered by the Tunza Franchise.

Malaria SBCC Effort

PS Kenya carried out Malaria SBCC activities in Kisumu & Vihiga Counties reaching 26,467
households and 118,000 care-givers with Malaria prevention and “net-use” messages. This was
against a target of 26 467 HHS and 71,400 people to be reached through HH & SGS SBCC
sessions.

immunization

PSKE trained a total of 141 CHVs in Kipkelion East Sub-county of Kericho who visited 10,308
Households and talked to 20,616 caregivers with children under the age of 2 years about the benefits
of Immunization.

Health Insurance Subsidy Project (HISP)

The Health Insurance Subsidies Program was carried out in 17 counties in Kenya targeting. The
project reached 82,981 beneficiaries in 17,491 Households with HISP messages leading to a 95%
uptake of the product.

THE HEALTH PROMOTION UNIT CAPACITY-BUILDING PROJECT

Health Insurance Subsidy Project (HISP)

Under the HCM project, PS Kenya supports capacity-building effort of the Health Promotion Unit
(HPU) to provide leadership in in the field of Health Promotion. To this end, the project supported the
activities of the National Centre of Excellence (COE) by posting a Program Assistant to the COE
who also double up as a Social Media Assistant. The HPU Social Media outreach was very prolific
and at its peak it attracted over 720,000 impressions on both its Facebook and Twitter feeds.
The organization also supported the drafting of the Health Promotion Monitoring and Evaluation
Framework which is currently in undergoing piloting. The organization also provided both material
and technical support to HPU in the development of various campaigns such as the Guinea worm
and Polio campaigns. The organization also gave a hand to the Community Health & Development
Unit (formerly CHS) in the development of its Advocacy Toolkit.
PSKE supports the coordination role of the Health Promotion function through the support to the
County Health Promotion Advisory Committees (HPACs). In 2016, 78% of the established 40 County
HPACs continued meeting with the support of the HCM project. Some of their agenda items
included: development of communication or adaptation of National HCM materials to county-specific
context, vetting of trainings and communication campaigns and organizing for Health Days (e.g.
World Malaria Day, World AIDS Day &World Contraceptive Day) and on-ground public health
campaigns e.g. Polio, Cholera, Cancer & Open Defecation Free campaigns.A section of guests cutting
cake during the National
HPAC where HPU outputs
were showcased

Aligning PS KENYA programs to county priorities

Following the devolution of the Health Function to Counties, PSKE continues to seek deeper and
more meaningful engagement with County Governments in an effort to align its project to County
priorities. PSKE supports County Health Management Team (CHMTs) meetings and County Health
Stakeholder Forums which are perfect for disseminating PSKE activities in Counties and getting
feedback from the CHMT and the County Executives on the same. In 2016, PSKE supported 78 such
forums across 31 priority counties. In addition, PSKE has signed 30 MOUs with these priority
counties that are still in force today. In Kakamega County, PSKE supported the drafting of the
Kakamega County Health Bill that was submitted to the County Health Committee for debate and
tabling at the County Assembly. The organization also supported some ad hoc health activities such
as the launches of the Beyond Zero Campaign Trucks and Health Days in select counties.

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