World Blood Donor Day

World Blood Donor Day is celebrated every year throughout the world on the 14th of June to raise awarenessWorld Blood Donor Day of the importance of blood donation and to recognize the contribution of voluntary unpaid blood donors in saving lives and improving health.

World Blood Donor Day also serves to create wider awareness about the need for availability and appropriate use of safe blood and blood products, and the need for many more people to make a commitment to regular voluntary unpaid blood donation.

The Kenya National Blood Transfusion Service (KNBTS) is the lead Ministry of Health agency on all blood safety activities in the country. It is mandated to develop a comprehensive, coordinated national blood service based on voluntary non remunerated blood donations to ensure availability of adequate and safe blood.  PS/Kenya is a communications partner of the KNBTS and regularly develops communications materials and messages to increase awareness and stimulate interest amongst Kenyans to be regular blood donors.

Some of our key messages are:

  • A single unit of donated blood can save up to three lives.
  • Blood is a national resource that should benefit all Kenyans. Every Kenyan is a potential recipient of blood and blood products.
  • Blood is a special commodity that can only be obtained from human beings.  Its availability depends entirely on the altruism of the blood donor.
  • All Individuals aged 16-65 and in good health are potential donors.  

Blood is a critical part of emergency care and needs to be readily available.  Blood is important in reducing maternal mortality from postpartum haemorrhage; infant mortality from anaemia and malaria; and deaths due to to cancers, road traffic

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